How to Look Stupid, Hold A Beer in Your Hand

Alcohol and Stupid Behavior--

How to Look Smart - Julie Beck - The Atlantic: "Speaking of incompetence: don’t drink in public, at least not at work functions. The perceived association between alcohol and stupid behavior is so strong, according to a 2013 study, that merely holding a beer makes you appear dumber *"

*Rick and Schweitzer, “The Imbibing Idiot Bias” (Journal of Consumer Psychology, April 2013)

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